The Client Acquisition Infrastructure Trusted by Orange County’s Most Discerning Veterans and Law Firms
If you’re a veteran or an attorney in Irvine, or anywhere in Orange County, and you’re done investing in visibility that doesn’t turn into real clients (or signed cases)...
This system was built for you.
I’m Ready to GrowHere's Why So Many Great Firms and Veteran-Run Businesses in Orange County Are Starving for Clients... While Google Is Overflowing with Opportunity
If your phone isn’t ringing, it’s not your skillset.
And it’s not your service.
It’s your position in the system.
The demand is still there.
People are searching. Budgets are ready. Cases and clients are being signed.
But the infrastructure that feeds those clients; Google, Maps, search; wasn’t built to reward the best.
It rewards the smartest.
Right now, your competitors are claiming territory before you even know there’s a fight.
Here’s How It Works.
Simple. Sharp. Built to perform.
What We Promise:
We don’t just help people find you.
We help the right ones walk through your door...
and leave confident enough to send their friends.
What It’s Made Of:
We blend three tools:
Google’s local listings, paid search, and organic rankings.
Together, they create one clear path that leads to you... fast.
It’s clean. It’s proven. It’s built to work quietly in the background while you focus on what matters.
How Fast It Moves:
You’ll feel things shift within a month or two.
Sometimes sooner.
First consults can show up in a week.
Not because we rush...
But because the system is built for movement, not noise.
What You Have to Do:
Almost nothing.
We build it.
We manage it.
We can even help write the intake script.
You focus on your cases.
We keep the system humming.
How We Quietly Fill Calendars While Other Agencies Chase Clicks
You don’t need another website that looks nice on a laptop.
You need to show up... automatically, precisely, across the platforms where real clients are searching.
And you need it built by someone who knows this region, this economy, and your clients... inside and out.
Local SEO: Own the Map. Own the Moment.
We place your firm at the top of Google Maps for the keywords that matter most.
Not just “get found.”
Own the real estate.
“DUI lawyer near me”?
You’re there.
They call.
Local Ads: Calls Within Weeks. Not Months.
We launch Local Service Ads and hyper-local campaigns designed to trigger real, qualified inbound.
Not “brand impressions.”
Phones ringing. Fast.
PPC: No Window Shoppers. Only Buyers.
We target phrases like: “Top family lawyer Orange County.”
“Hire divorce attorney today.”
Not browsers. Not curiosity clicks.
Just people ready to hire right now.
Content Engine: Outrank. Outwrite. Outlast.
We write answers to real questions.
SEO-optimized, conversion-ready, and built to last.
This is how trust is built before they ever speak to you.
And it stacks over time, a presence more powerful than any billboard ever could be.
What That Means for You:
No more chasing.
No more vague metrics.
No more spend you can’t explain.
You show up everywhere:
Maps. Paid ads. Search. Answers.
Clients find you.
And they reach out.
Want to See Where You're Leaking Leads?
We’ll show you what’s working, what’s not, and what to fix... fast.
One strategy session. No pressure. All clarity.
I’m Ready to Grow.
Here’s How We Build Client and Case Flow... Fast, Clean, and Under Control.
Most agencies run ads and hope they hit.
We don’t hope.
We deploy a system, called The Power Stack™, that’s designed to move quickly, clearly, and without confusion.
Here’s what that looks like in the real world:
Launch Paid Campaigns to Test the Battlefield
We start with Google PPC and Local Service Ads, fastest path to new leads.
But we don’t just “run ads.”
We track every call, form, and click to pinpoint which keywords are printing clients… and which ones are burning money.
Why it works:
High-volume leads within 7 days. Instant keyword intel. Zero guesswork.
Optimize Your Local Rankings With Real Search Data
Once we know the winning keywords from paid traffic…
We plug them into SEO, to rank your firm organically for those same high-converting terms.
This includes your Google Business Profile, review strategy, and local PR placement.
Why it works:
Organic leads keep coming long after the ad spend ends.
Build High-Value Legal Content That Owns the SERPs
We turn your website into a lead magnet.
Every practice area. Every location. Every FAQ. Every keyword.
We build:
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Practice pages
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City-based pages
-
Legal guides
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Blog posts that convert
Why it works:
You’re no longer invisible. You’re everywhere your clients are searching.
Retarget Lost Traffic Like a Heat-Seeking Missile
Most firms lose 90% of site visitors.
We don’t.
We run retargeting ads across Google and social that bring people back... after they click but don’t call.
Why it works:
You’re top-of-mind until they’re ready to book.
Tighten Intake So You Don’t Drop the Ball
Getting leads isn’t enough.
You need to close them.
We help your team improve intake performance, response times, and follow-up sequences.
Why it works:
The money’s in the follow-up... and most firms mess this up.
Track Everything. Improve Everything.
You’ll have a live dashboard with lead flow, call recordings, form fills, ad spend, and SEO rankings.
No black box. No “trust us.”
Just data that shows exactly what’s working.
Why it works:
What gets tracked gets improved. Every week. Every month.
They Told You to “Do Marketing.”
We Built a Weapon That Signs Cases on Command.
While most firms stare at dashboards and wait on reports...
You’re closing new clients.
Quietly. Predictably. Without the chase.
This system is built to return results fast.
Not in quarters. In weeks.
No retainers. No noise. Just outcomes you can track.
Want to See What’s Slowing You Down?
We’ll show you what’s leaking... and how to rebuild it right.
About Our Founder: I’m Fred Smith. As a Combat Veteran, I Don’t Sell Marketing. I Build Doctrine.
Since 1996, I've:
• Spent 1,200 hours in top military schools learning this stuff...
• Worked with dozens of elite online client acquisition and consultancy firms...
• Was #1 in Asia's top digital marketing school in 2023...
...and worked for years inside top-level military command rooms teaching top officials how to control the narrative in hostile environments.
After leaving the combat zone in the Persian Gulf in 1998, I spent decades pumping out billion-dollar brand after billion-dollar insurance brand startups, training, and rebranding initiatives in the automotive industry; working with some of the world's top legacy dealers and manufacturers in Orange County and abroad; along with commercial capital finance and insurance experience; and dealership automotive training and compliance.
Today, my specialty is working with Orange County lawyers who can’t afford to lose another campaign to social media rot and message fatigue.
What we do inside The Power Agency isn’t just creative work. It’s perception engineering, designed to install trust where trust has been erased.
The Ethical Weapon: SpeedScaling™
SpeedScaling™ is what we deploy when ad spend is on the line...
...and brand failure isn’t an option.
We don’t patch broken campaigns.
We remove messaging that never should’ve made it past the gate.
Here’s how we do it:
Frame Before Funnel
We start with what your audience already believes...
not what you hope they’ll understand.
We rebuild your message inside their frame.
Not yours.
Deploy Copy Science
We craft language that cuts through.
Headlines that jolt.
Statements that bypass skepticism and trigger re-evaluation... on the spot.
Write Like We’re Arguing a Case
Every word is placed with intent.
Sequenced like opening statements.
Built to escalate logic, emotion, and trust... until the close is inevitable.
This is how clarity gets installed in a market built for confusion.
This is how new clients and cases start coming in... faster than you thought possible.
Ready to Turn Search Into Signed Cases?
THE SYSTEM: SIMPLIFIED, REFINED, ELITE
Most Firms Tinker with Google.
We Build the Whole Picture.
A lot of agencies dabble in ads or SEO.
But that’s not enough.
We look at the full ecosystem:
Search. Maps. Content. Paid. Organic. Retargeting.
Everything your client sees before they ever pick up the phone.
Your practice becomes easy to find, hard to ignore, and built to scale.
Step 1: Discovery + Diagnosis
We take a close look at how your business is showing up online.
We’ll review your current assets, assess your competitors, and highlight where opportunity is being lost.
One call.
No pitch.
Just clarity and insight.
Step 2: Your Custom Growth Plan
You’ll receive a simple, customized roadmap that shows:
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What to fix
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What to build
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Timeline to traction
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Investment range
It’s direct. It’s clear.
It tells you exactly how to move forward.
Step 3: Execution + Traction
If it makes sense to move forward, we begin implementation.
Campaigns go live.
Visibility increases.
Most clients see early results within 30 days... and steady growth from there.
This Isn’t Guesswork.
It’s a Proven System Built for Professionals Who Value Results.
No retainers that vanish.
No tactics without structure.
Just a plan that works... and a team that makes sure it does.
Still Guessing Why Your Firm Isn’t Dominating? Watch This Before Your Competitor Does.
If you opt in, you’ll hear from me directly. No spam. Just precise, strategic communication engineered to expose blind spots and rebuild how your law firm wins online. If you’re not ready for that level of clarity, don’t fill this out.
The Speed Scaling™ Group· P.O. Box 1066· Jurupa Valley · CA 91752
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